Who are we?
We are an interdisciplinary art-science research laboratory dedicated to exploring the relationship between identity and empathy. We develop immersive technology systems to generate new modes of storytelling and to experiment with the perception of self and other.

We are hybrid.

BeAnotherLab works at the intersection of art, science and technology. We question the hierarchies between these different ways of knowing and approach them as complementary, overlapping bodies of knowledge.

We are an international team of transdisciplinary researchers: Philippe Bertrand, Christian Betánzos, Christian Cherene, Norma Deseke, Daniel González,  Daniëlle Hooijmans, Daanish Masood, Marte Roel and Arthur Tres.

Our citizenships combine Brazil, Spain, Germany, Columbia, the Netherlands, Saudi Arabia, Mexico and France, yet our countries of residence don’t necessarily match our papers and we have found permanent or temporary homes in Sao Paulo, Barcelona, Berlin, Amsterdam, New York and Zürich.

Each one of us has a rich experience in knowledge production, with varying expertise in the arts and sciences, ranging from Cognitive Science and Psychology, Interactive Systems Design, Digital Arts, Computer Science, Social- and Cultural Anthropology, Cultural Management, Philosophy and Conflict Resolution.

BeAnotherLab is a not-for-profit cultural association registered in Barcelona. Our innovations are licensed under the Creative Commons Share-Alike License. We are driven by an action-research approach and our laboratory has developed a range of methodologies for interfacing with difference, always aiming to translate and connect in a context-specific and situated manner.

Say Hello,

We’d love to talk to you!


    Espronceda Institute of Art & Culture
    Carrer d’Espronceda 326, 08027